On a website, typography has a dual purpose. First, it needs to be functional: text should be easy to read on any device or screen size. Second, it supports your web design visually by enhancing structure and style.
On a website, typography has a dual purpose. First, it needs to be functional: text should be easy to read on any device or screen size. Second, it supports your web design visually by enhancing structure and style.
Here’s how typography impacts web design:
A poorly chosen font (or worse, bad spacing) can harm usability and make your site look unprofessional. On the other hand, great typography creates a sense of flow, keeping visitors engaged longer.
Good typography isn’t just about looking nice; it directly affects how users interact with your website. Imagine the frustration of reading cramped, tiny text or struggling to differentiate headings. Poor typography creates friction, leading users to leave your site in seconds.
Here’s why thoughtful typography matters for user experience (UX):
In short, your typography is the voice of your website. If it’s loud, clear, and easy on the eyes, people will listen.
Typography isn’t just something you see—it’s something you feel. The way text looks on a website can influence everything from how long someone stays to how they perceive your brand. It goes beyond simple aesthetics. Good typography organizes information, builds trust, and makes your site enjoyable to use. Below, we’ll explore three key aspects that showcase why typography is a cornerstone of web design.
Here’s the thing: readability isn’t just about choosing the right font. It’s also influenced by spacing, size, and contrast. Proper line height gives text breathing room, while clear distinction between text and background avoids strain. Think about how frustrating it is to read tiny or cramped text, it’s like trying to read a menu in bad lighting. You’ll give up and move on.
Key points for better readability:
When typography is optimized for readability, users can focus on the message, not the effort it takes to read it